The StartEngine app allows users to participate in the private market by buying and selling shares of pre-IPO companies on their secondary marketplace. This provides investors with the opportunity to build their position in a company or gain liquidity without having to wait for an IPO. Additionally, users can invest in early-stage companies across a variety of sectors through SEC-regulated equity crowdfunding, becoming shareholders in startups they believe in.
With the StartEngine app, users can easily track their investments in one portfolio dashboard, including pre-IPO positions, secondary market trades, and crowdfunding investments. This allows for real-time updates on the companies they have backed. Users can also connect with a community of over a million investors and founders, allowing for direct communication with company founders, the ability to follow company updates, and stay informed as their investments develop.
The app offers a range of features, including the ability to browse pre-IPO companies and secondary market listings, buy and sell shares in private companies, and invest in startup equity crowdfunding campaigns. Users can also view SEC filings, team details, and company updates, as well as follow companies and track campaign milestones. The app also allows for monitoring of the full investment portfolio in one place, making it easy for users to stay on top of their investments.
StartEngine is the parent company of four wholly owned subsidiaries, including StartEngine Capital, LLC, StartEngine Primary, LLC, StartEngine Secure, LLC, and StartEngine Assets, LLC. These subsidiaries offer a range of services, including Regulation Crowdfunding offerings, brokerage services, and transfer agent services. StartEngine Assets LLC also serves as an asset manager for StartEngine Collectibles Fund I LLC, which offers Regulation A+ offerings in collectibles such as fine art and wine through the StartEngine platform.
The app has a proven track record, with over $760 million raised through Regulation Crowdfunding and Regulation A+ offerings combined as of May 9, 2023. This includes funds raised through StartEngine's funding portal and broker-dealer, as well as their own raises. The app also acquired assets from SeedInvest, including email lists for their users, investors, and founders seeking to raise funds. With a user count of 1.8 million, determined by the number of unique email addresses in StartEngine's database as of October 6, 2023, the app offers a large and active community for investors to connect with.









